You can have up to 50 characters in your title for your app listing on the Google Play Store. As I said before, you’ll have different guidelines depending on which store we’re talking about.
#APP STORE DOWNLOAD RANKINGS HOW TO#
For those of you who already launched your app, it’s too late to focus on your name.īut for anyone out there who still has an app in the development stages, you need to learn how to name your app.
You can use this as a guide to help you get more downloads. I’ll discuss the main factors that impact your ASO in greater detail so you have a better understanding of how to approach this. There will be some slight overlap, but you need to understand the differences so you’re not wasting time or doing things that could potentially harm your search ranking. If your app is available on both the Apple App Store as well as the Google Play Store, there are different ASO factors for each one. You’ve got to understand the different algorithms for each respective app store. Here’s something else that you’ll need to keep in mind. People won’t need to question your legitimacy, even if they haven’t heard of your company before. But if your app is optimized for searches, then you’ll have a high ranking and get lots of downloads.īeing ranked at the top of this list also improves the credibility of your app and brand. If your app is buried at the bottom of this highly competitive space, you won’t stand a chance to get discovered this way. Then they’ll find an app based on the results. A user has some general idea of what they’re looking for, so they type in some keywords. Why is this so important? Well, let’s take a look at the top ways that people discover new apps.Ĥ8% of people discover new apps just by general browsing in the app store. Well, apply that same idea to your app and the app store. There are certain things that you can do to improve your search ranking online. It can be compared to search engine optimization (SEO) for your website. I’ll just cover some of the basics so you get it. If you have a mobile app and don’t understand app store optimization, then you’re in big trouble. But that’s what separates the good apps from the great apps.Īs an expert in this space, I’ll explain how you can master this art to drastically improve the success of your app. If it could be accomplished in the blink of an eye, then everyone would be doing it. The concept may be easy to comprehend, but applying this is definitely easier said than done. Once you have a high app ranking, it will be easier for you to get even more downloads.
So if you can get lots of downloads initially, it will improve your app ranking. This is ironic, because if you can achieve one of these, then the other will follow suit and come automatically. Your ranking in the app store has a big impact on how many downloads you’ll get. It’s a simple concept, but for the most part, downloads will translate to dollars. We could talk about how well your app performs or go into detail about your marketing strategy.īut one of the best ways to ensure that your app is successful is by getting lots of downloads. Sure, there are lots of factors that go into this question. Increase Your App Downloads and Improve Mobile App Rankings